Sun. Jun 26th, 2022
10 most popular fashion models

Introduction

Models like Gigi Hadid and Kendall Jenner no doubt fill up your Instagram feed – but which models around the world garner the most search traffic on the Internet?

SEMrush data provider conducted a study on the most popular fashion models on the web-based on average monthly searches – and some of the results may surprise you!

Not only does the list feature runway royals like Adriana Lima and supermodel starlets like Bella Hadid, it also highlights a few celebrity models who are more known for other careers like acting, singing, or politics.

Here are the models that made it to the top 10 list:

10. Adriana Lima

Adriana Lima poses as she arrives on May 16, 2018 for the screening of the film "Burning" at the 71st edition of the Cannes Film Festival in Cannes, southern France.

The Brazilian bombshell racks up 823,000 average searches a month, according to SEMrush’s study results. Lima is an OG Victoria’s Secret Angel, starting back in 1999.

9. Lana Del Rey

Lana Del Rey attends the MTV EMAs 2017 held at The SSE Arena, Wembley on Nov. 12, 2017 in London

We all know Lana as the “Summertime Sadness” songstress, but she also has a side venture as a professional model, signing with the Next Model Management agency back in 2012. She scores around 1,220,000 searches monthly.

8. Heidi Klum

German model Heidi Klum arrives at the 2018 American Music Awards on Oct. 9, 2018, in Los Angeles.

Klum ties with Del Rey at around 1,220,000 monthly searches.most popular fashion models

Her modeling career really skyrocketed when she was one of the models in Robin Thicke’s ‘Blurred Lines’ music video in 2013.

And since then, she has collaborated with big names such as Estée Lauder, Calvin Klein, Valentino, and many more as a muse and ambassador

She first rose to fame in 2013 when she was featured in a Justin Bieber music video and has since used her platform to create fashion-based content.

The German model has done way more than rock the runway, however. She’s also a TV personality, actress, and businesswoman.

7. Bella Hadid

Bella Hadid presents a creation by Off-White during the Spring-Summer 2019 Ready-to-Wear collection fashion show in Paris, on Sept. 27, 2018.

Another model that comes in around 1,220,000 is Bella Hadid. Younger sister to model

She also appeared in two Guns N’ Roses music videos, “Don’t Cry” and “November Rain.” Helena Christensen Helena Christensen’s career began when she accidentally won the Miss Copenhagen competition (she thought it was a charity fashion show).

Gigi, Bella has made her own name in the fashion industry, walking in shows from Versace to Fend

With Tommy Hilfiger, Calvin Klein, Levi’s denim, and more.

6. Dakota Johnson

Dakota Johnson arrives at the gala presentation of the film 'Suspiria' at the BFI London Film Festival 2018, in London, Britain on Oct. 16, 2018.

Another multi-talented star – actress and yes, model,

She also appeared in two Guns N’ Roses music videos, “Don’t Cry” and “November Rain.” Helena Christensen Helena Christensen’s career began when she accidentally won the Miss Copenhagen competition (she thought it was a charity fashion show).

Johnson scores around 1,500,000 monthly searches. Johnson signed with IMG Models in 2006.

5. Kate Upton

Kate Upton arrives at the Vanity Fair Oscar Party on Feb. 26, 2017 in Beverly Hills, Calif.

Upton comes in at number five with 1,500,000 average monthly searches. She got a big career push after being named the Sports Illustrated Swimsuit Issue Rookie of the Year after her 2011 appearance in the magazine

At only 21 years old, Lucky has worked with brands such as Tom Ford, Calvin Klein, and GAP

4. Ivanka Trump

Ivanka Trump delivers remarks during the annual meeting of the Interagency Task Force to Monitor and Combat Trafficking in Persons in the White House complex in Washington, DC on Oct. 11, 2018.

Before she was her first daughter, she was a fashion model. With 1,500,000 average monthly searches, Trump hits the list at number four. Among her notable modeling gigs is a print advertisement for Tommy Hilfiger and a runway show for Versace.

3. Cara Delevingne

Cara Delevingne attends the premiere of 'Her Smell' at the Toronto International Film Festival in Toronto, Ontario, Sept. 9, 2018.

The brow queen comes in at number three with 1,830,000 monthly searches. Delevingne is also an actress, author, and singer

At only 21 years old, Lucky has worked with brands such as Tom Ford, Calvin Klein, and GAP.

2. Gigi Hadid

Gigi Hadid presents a creation during the presentation of the Roberto Cavalli fashion show, as part of the Women's Spring/Summer 2019 fashion week in Milan, on Sept. 22, 2018.

The older Hadid sister garners around 1,830,000 monthly searches thanks to her massive following (on Instagram alone she has over 43 million followers)

With Tommy Hilfiger, Calvin Klein, Levi’s denim, and more.

She’s walked for major fashion brands including Marc Jacobs, Chanel, Michael Kors, and more.

1. Kendall Jenner

Kendall Jenner attends the Longchamp Spring/Summer 2019 Runway Show at World Trade Center on Sept. 8, 2018 in New York.

With an incredible 2,740,000 average monthly searches, the oldest Jenner sister makes the top of the list. Signing with Wilhelmina Models in 2009, she began modeling at the young age of 14 and has since walked for countless major labels including Chanel, Dolce & Gabbana, Balmain, and more.

FAQ.

How many searches does Klum have?

Klum ties with Del Rey at around 1,220,000 monthly searches.

Who is Bella Hadid?

Another model that comes in around 1,220,000 is Bella Hadid.

How many searches does Lana Del Rey have?

She scores around 1,220,000 searches monthly.

What’s the most searched model on Instagram?

The Brazilian bombshell racks up 823,000 average searches a month, according to SEMrush’s study results.

How many searches does Johnson have?

Another multi-talented star – actress and yes, model, Johnson scores around 1,500,000 monthly searches.

Conclusion

The newcomers who made an impact were a diverse group of beauties from around the globe; students, film buffs, and athletes among them. Without their contributions, the shows wouldn’t have been as entertaining imagine a month with nothing but clothes on racks, and they’re primed to go stratospheric now that the season has wrapped. Below, meet Vogue’s top breakout models of the season.

 

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